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Why Pouches Could Be The Secret To Your Small Business.
Theres so many reasons why pouches can be the best packaging solutions for small businesses from the variety of different stock sizes and the ease of making custom sizes, to the perceived value boost it gives your business and even the economic benefits. Throughout this blog you’ll learn just how much of a game changer pouches could be for your business.
Show up big
Now I know you’re probably thinking “that’s cool and all, but my product is selling just fine.” Well, let’s do a quick exercise:
You’re running super late to a boat day and last night you forgot you needed to grab a snack to share, because you decided to scroll your TikTok feed instead (we’ve all been there). So, you run to the grocery store knowing that, as an entrepreneur, you value supporting small businesses. So, you know that you’re going to get some Jerky that’s from a small business, but they only have two options. 1) Essentially a Ziploc bag with a cheap label made on it that just says “jerky”, or 2) A bold beautiful pouch that clearly lays out what is in the packaging, how it’s made, and what the ingredients are. Did I mention how beautiful it is?
Which would you pick?
If you picked option 1, you’re weird and idk why you picked that. If you picked option 2, it may have been because you portrayed them as more credible or because they have good shelf appeal. Those bold beautiful pouches that drew your eye in the store could be yours, with your product inside, giving your company that same perceived value boost you gave option 2 in the store.
Starting Small
Now at The Pouch House we get just how scary it can be for your business to make this ‘huge’ investment and jump into making custom packaging, but I’m here to tell you it’s not that scary. Using pouches makes it so simple and such a low investment that you’ll come running back in no time. With some minimums of just 100 pouches, it means you get to try it out with minimal investment.
Your design lives with you and can be made easy can be easy to design with tools, but we are also here as resource.
Stay nimble
Since we have the capabilities to go from small to large businesses, we have the capacity to add SKU’s (stock keeping units, think different flavors that would be in different colored pouches) and update branding without it being a huge headache. In the end this can save money and your time.
Grow confidently
On the point of how we can accommodate small to large businesses, we can grow with you. It’s a breeze for us to go from 100 pouches to 100,000 pouches. Meaning as soon as you get that ‘moment of greatness’ we got your back on reordering, adding flavors or a completely new design.
Deliver smart
Stand-up pouches “deliver” value in more ways than one. Compared to bulky cartons or rigid tubs, they’re lighter and take up less space, meaning you can ship more product in fewer loads—cutting freight costs and reducing environmental impact.
On the consumer side, their portable, easy-to-store design makes them a favorite for on-the-go lifestyles. It’s a win for your bottom line and a win for your customers.
