
Stock orders take about 7-10 business days after artwork approval. Custom stand up pouch orders take 3–7 weeks after artwork approval. The exact timeline depends on design readiness, production method, material availability, proof approvals, and shipping destination.
Launching a new product is exciting, but custom packaging often introduces one of the biggest unknowns in the process: timing.
One of the most common questions we hear is:
"When will my pouches arrive?"
It depends on a lot of factors:
Stock Pouches: (as see online)
About 7-10 working days after proof approval.
Custom Orders:
Most custom stand up pouch orders are delivered within 3 to 7 weeks after your artwork approval, but the exact timeline depends on your printing method, pouch features, material availability, proof approvals and shipping destination.
Whether you're launching a food product, pet treats, or supplements, understanding the custom packaging timeline can help you avoid delays and keep your launch on schedule.
In this guide, we'll explain every step of the packaging production process, from artwork submission to delivery, so you know exactly what to expect.
| Stage | Typical Time |
|---|---|
| Packaging specifications | 1–5 business days |
| Artwork preparation | 1–10 business days |
| Proof approval | 1–3 business days |
| Production scheduling | 1–5 business days |
| Manufacturing | 2–6 business weeks |
| Shipping | 2–10 business days |
If you are launching a product on October 1, here's a realistic production schedule
| Date | Milestone |
|---|---|
| July 20 | Choose pouch style and materials |
| July 25 | Submit artwork |
| July 28 | Approve proof |
| August | Production begins |
| Mid-September | Manufacturing completed |
| Late September | Packaging delivered |
| October 1 | Product launch |

Estimated Timeline: 1–5 Days
Before we start making your pouches, we'll need to nail down a few details:
Pro Tip: One of the biggest reasons packaging projects get delayed is choosing the wrong pouch size. Use our Pouch Sizing Calculator to identify a recommended pouch size before moving into production.
Estimated Timeline: 1–10 Days
This is the step that usually takes the longest because every brand is different. If you artwork is already finished, you'll move through this stage much faster.
Your design files should include:
Print-ready files typically need to be submitted in an editable format with outlined fonts, proper bleed areas, and high-resolution graphics. Check out How to Get Started for a step by step guide.
Common reasons for delays include:
Estimated Timeline: 1–3 Days
Once artwork is submitted, a digital proof is created for review.
During this stage, verify:
This is your opportunity to catch errors before production begins. Once artwork is approved, production can move forward.
Important: Changes requested after approval can significantly impact production schedules and costs.

Estimated Timeline: 1–5 Days
Once your artwork is approved, your order is sent to the production line.
Scheduling can vary based on:
At this stage, your packaging partner will typically provide an estimated production window.
Estimated Timeline: 2–6 Weeks
This is where your packaging comes to life.
Production typically includes:
During manufacturing, your pouch moves through several production stages including printing, lamination, curing, pouch conversion, sealing, quality inspection, and final packaging. While printing is completed quickly, lamination and curing require dedicated processing time to ensure the layers bond properly and the finished pouch performs as intended.
Digital printing is often the fastest option for lower-volume orders and shorter lead times.
Flexographic printing is typically used for larger production runs and may require additional setup time.
Estimated Timeline: 2–10 Days
Once production is complete, your order is prepared for shipment.
Delivery timelines depend on:
Domestic shipments typically arrive within 2-10 business days depending on the carrier, shipping service selected, and destination. Expedited shipping may be available for urgent orders, while freight shipments for larger quantities may require additional transit time.
Even is you've planned ahead, a few things can slow down your order.
Some of the most common include:
The best way to avoid delays is to finalize artwork early and allow adequate time for review and production.
If you're still in the planning stages, check out our 4-Step Guide to Ordering Custom Printed Stand Up Pouches to learn how to choose the right pouch.

Successful packaging projects begin long before production starts. Every packaging project is unique, but understanding each stage of the production process makes it much easier to plan with confidence.
At The Pouch House, our team works closely with customers throughout every stage, from selecting the right materials to final delivery. So that you can stay focused on your product launch instead of worrying about packaging delays.
Brands should begin the packaging process several weeks before their desired delivery date. If your packaging is tied to a product launch, promotional event, or retail rollout, building in extra time helps avoid delays and keeps your launch on track. Early planning also allows time for sampling, artwork adjustments, and production scheduling.
Most delays come from artwork issues. Missing product information, incorrect dimensions, barcode placement errors, and low-resolution files often require revisions before production can begin. Finalizing your artwork early is the fastest way to keep your order moving.
Once production is complete, domestic shipments typically arrive within 2–10 business days depending on carrier, shipping method, and destination. Smaller orders ship via parcel carriers, while larger orders may ship via freight. Expedited options may be available for urgent projects.
You should include all branding elements, product information, nutrition facts, ingredient lists, UPC barcodes, legal statements, and required print specs. Files should be high-resolution with proper bleed, outlined fonts, and correct pouch dimensions. Print-ready files help reduce revisions and speed up production.
Yes, in many cases. Once artwork and specifications are approved, repeat orders typically move faster because design files, sizing, and materials are already on record, reducing early-stage revisions.